Sunseeker announces new owners, CEO and chairman

Sunseeker confirms new ownership, appoints a permanent CEO and chairman, and outlines plans to strengthen its position in the global superyacht market.
06 Mar

Edited March 6, 2026

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Sunseeker secures new ownership and leadership as growth plan continues

Sunseeker has confirmed a significant change in ownership as the British yacht builder prepares for its next phase of development. A consortium led by investment company KCP Holdings (KCP), in partnership with Lionheart Capital, is set to become the company’s new owner following regulatory approvals expected in the coming weeks.

The transaction involves a debt purchase from existing lenders by the consortium, which is expected to complete this week. KCP will also enter into an agreement to acquire 100 per cent of Sunseeker’s shares. During the regulatory approval process the business will continue operating as normal.

The development marks an important milestone for the company, providing financial stability and long-term backing as it pursues its growth ambitions. The new ownership group has confirmed support for Sunseeker’s existing business strategy, which includes investment in next-generation yacht development, the return of a superyacht offering and continued transformation of its operating model.

New leadership appointments

Alongside the ownership transition, Sunseeker has confirmed key leadership appointments. Scott Millar will step down as Interim CEO, with Andres Rubio becoming permanent Chief Executive Officer.

Rubio brings more than 30 years of experience in commercial leadership and business transformation across international markets. Most recently he served as Chief Executive of Intrum AB, a publicly listed pan-European credit management company, and previously worked as a Senior Partner at Apollo Management International.

Antony Sheriff will assume the role of Non-Executive Chairman. A Sunseeker board member since November 2024, Sheriff previously served as Executive Chairman of Princess Yachts and earlier as Chief Executive Officer of McLaren Automotive.

I have long admired Sunseeker as the pinnacle of luxury yacht building and its heritage genuinely sets it apart. It is an honour to be leading the business at such an exciting time and with a clear path to transformative growth. I am also privileged to be joining a highly experienced leadership team and a dedicated workforce who are the heart and soul of the Sunseeker brand. We now have committed owners, an established leadership team, an industry-leading Chairman, and a clear plan. With the backing of KCP and Lionheart and an accelerated focus on delivering our ambitions, I look forward to the opportunities ahead.

Andres Rubio, CEO of Sunseeker

The new owners have indicated they will continue investing across Sunseeker’s brand, operations, product development, customer experience and workforce, with the stated aim of strengthening its position in the global luxury yacht sector.

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